Sid Lee wanted to rethink the concept of the traditional exhibit booth to instead provide an experience for conference attendees. May this experience be fun, relate to the change management process associated with digital transformation and represent what we do best: telling stories. Robocut therefore created a tailor-made mini putt with its three holes symbolizing the challenges of the business world.
Client: Sid lee Creative Director: Simon Chénier-Gauvreau Artistic director: Sabrina Lévesque Designers: Cécile Tousignant, Magalie Rouleau, Hugo Provencher Creative technologist: Julien Roub Charland Developer: Giacomo Ferron Editors: Roxane Trudel, Caroline Ducharme Producers: Sébastien Lusignan, Deborah Clery Account manager: Fanny Eliaers Account Supervisor: Annie Dufresne
CNC cutting / Assembly / Kiosk / Laser cutting / 3d printing / Laser cutting
2020